The Brief: To create fun illustrations that advertise statistics related to period poverty for the company The Cup Effect for sharing on social media to bring awareness to their cause.
Role: Graphic designer and illustrator responsible for concept, design, and implementation of all lettering and illustration. Assisted with concepts and data by Pip Christie.
Tools Used: iPad Pro, Procreate app, Apple Pencil.
In partnership with The Cup Effect, I’m helping to create new illustrated statistics and infographics that match their current branding and that are visually enticing for sharing and marketing on social media. The Cup Effect is a great cause that helps women who can’t afford period products to get resources so they can stay in school and not feel a financial burden due to biology. Find out more about their great cause here: https://www.thecupeffect.org/.