The Brief: To create illustrations and infographics to support a product launch and Indiegogo campaign for Survivor, a food supplement designed to reduce alcohol’s negative impact on health and productivity.
Role: Graphic designer and illustrator responsible for concept, design, and implementation of all art and illustration. Art direction by Robert Tidwell.
Tools Used: Adobe Illustrator, Adobe Photoshop, iPad Pro, Procreate app, Apple Pencil.
Survivor Life is a company who is just launching a new product, Survivor, and through an Indiegogo campaign in April 2019, hoped to raise funding for more research and studies to assist in their efforts and health benefits of their product. I create illustrations for their Indiegogo campaign, including images of some chemicals and the human body to describe alcohol’s effects on the body, as well as some fun illustrations on how their product will be used. Their Indiegogo campaign was funded in just over 2 weeks, 10 days before the deadline, and exceeded their goal by nearly 15%.