The Brief: To update the imagery on their website slider with new, attention-grabbing and fun illustrations to show their statistics and results in an updated and modern fun way, as well as to share on social media.
Role: Graphic designer and illustrator responsible for concept, design, and implementation of all lettering and illustration. Assisted with concepts and data by Pip Christie.
Tools Used: iPad Pro, Procreate app, Apple Pencil.
The Cup Effect is a great charity that helps end period poverty and get women in all locations and income levels access to resources and supplies for their period. For their website, they needed some fun and contemporary updated images to put in the main slider that touts statistics on their reach and efforts. These images were illustrated by me to replace the current outdated images, and also variations were created to share on social media. Find out more about this great cause here: https://www.thecupeffect.org/.