A view of the Barker & Barker website featuring the food illustrations for the various flavors and ingredients for their pet training treats.
The Brief: To create food illustrations for featured ingredients and flavors for Barker & Barker pet training treats for their updated branding to use on their website, social media, trade shows, and brochures.
Role: Illustrator responsible for concepts and implementation of illustration.
Tools Used: Procreate app, iPad Pro, Apple pencil.
Barker & Barker reached out to me to create new food illustrations to feature in their branding for their pet training treats. They had used photographs in the past and didn’t find them very appetizing, so they wanted an illustrated approach to make the flavors more consistent and tasty-looking. These illustrations were to feature on their website for each of the training treats flavors, on their social media and brochures when they showed each flavor, and finally for their trade show booth. It was a pleasure working on these to bring their branding into a more contemporary and playful appearance, and I can vouch for my dog loving their product!
An example of the blueberry food illustration in a branded social media post for the Barker & Barker Blueberry Liver training treats.
The final food illustration for the Blueberry & Liver flavor featured on the Barker & Barker website for the training treats detail page.
Example of the blueberry and the fruit & vegetable food illustrations featured in the Barker & Barker product brochure for the pet training treats flavors.
The final 7 food illustrations created for Barker & Barker pet training treats branding, including roast chicken illustration, cranberries illustration, blueberries illustration, garlic illustration, liver illustration, fruit and vegetable illustration, and arctic char fish illustration.
These images can also be licensed for your greeting card, product, or social media feed. Please reach out to me via my licensing page to inquire about purchase rights.