Oh so Sweet! Hand-drawn food lettering on food photos to highlight the traits of the food in a fun way. Photo from Unsplash.
The Brief: To combined lettering and food photography to create a cohesive artwork incorporation lettering illustration and food photos.
Role: Illustrator and lettering artist responsible for concept, design, and implementation of all lettering and illustration.
Tools Used: Procreate app, iPad Pro, Apple pencil.
In what way can we elevate food photography to make it more fun, and help it to stand out from the competition? Hand-drawn lettering elements are a perfect way to make food photography look different and highlight traits in the food in a fun way to make it pop from a social media feed or ad campaign. This was a personal project to combine two of my favorite things: food and lettering.
Treat yo’self with these amazing macarons! This artwork combines hand-drawn lettering and beautiful food photography. Photo from Unsplash.
The lettering artworks can also be shown on their own as a cohesive illustration, in addition to being combined on food photography for a totally different end result.
Lettering reactions and tasting notes can also be formed into this fun wallpaper!
Combining lettering and photography elevates your food photo and makes it stand out in social media. These images are perfect for social media!
These images can also be licensed for your greeting card, product, or social media feed. Please reach out to me via my licensing page to inquire about purchase rights.