Series of 4 Happy Hour illustrations featuring a tasty happy hour drink and rhyming slogan.

The Brief: Created during the April 2020 home quarantining efforts, happy hour was on my mind so I created this series of illustrations.

Role: Graphic designer and illustrator responsible for concept, design, and implementation of all lettering and illustration.

Tools Used: Procreate app, iPad Pro, Apple pencil.

This series of fun happy hour cocktail illustrations each feature a liquor or drink name, a picture of the bottle and drink created from it, and some bold graphic lettering with a fun rhyme. Great for a food and drink editorial feature, these editorial illustrations are available for licensing for your article on happy hours. All four were drawn in a similar style to have a family resemblance, but with a different color palette to let each stand on its own.

Whiskey is the Key happy hour cocktail illustration and lettering artwork.

Gin for the Win happy hour cocktail illustration and lettering artwork.

The Fun of Rum happy hour cocktail illustration and lettering artwork.

It’s Time for Wine happy hour drink illustration and lettering artwork.

4 final illustrations from the Happy Hour series of food and drink illustrations.

Visit my YouTube channel to see more process videos like the above of how I drew this tasty series in Procreate.

If you’d like a custom illustration similar to this project, please go to my Process page to see about getting a custom quote.

These images can also be licensed for your greeting card, product, or social media feed. Please reach out to me via my licensing page to inquire about purchase rights.